As part of its objective to meet customer needs and provide them with the best unique solutions and benefits, Kuwait Finance House (KFH) enhances the usage of KFH credit and charge cards inside and outside Kuwait through “Baitak Rewards” program. This rewards program enables customers, when using their credit or charge cards – Hesabi Prepaid– in shopping, to receive points on every purchase transaction starting from KD 1/-. The points may be used later to make other purchases from the shops participating in the program. The points are registered, converted and used for purchasing through an application downloaded on mobile or through “Baitak Rewards” program webpage.
The program is part of KFH endeavor to enhance customers experience and achieve their satisfaction. For each KD 1/- purchases inside and outside Kuwait, customers earn certain points which can be used to make purchases from a group of more than 200 reputable and high-class shops and service points. The holders of related KFH cards shall be automatically registered in “Baitak Rewards” program, where points can be replaced by an e-voucher through “Baitak Rewards” application on mobile or webpage directly at the concerned shops. There are special offers accompanying the “Baitak Rewards” program as the 1000 points for customers downloading the rewards program for the first time and earning double points for their cross border spends during summer between 1st Jun- 31st August.
The program comprises a group of highly reputable and distinguished global trademark companies in various sectors. More than 200 companies have participated in the program and more new partners are being invited to participate to provide more options in the reward program for the holders and users of KFH credit cards covered in the program.
There are 3 different card categories with Baitak Rewards program. Each category contains exclusive offers customers may avail. Categories include black, silver and green tiers. Cardholders of all categories may earn points through local and international shops by using all points of sale and e-marketing. Also, they may transfer KFH points to any other member in the program. KFH total points are added automatically within 48 hours after each purchase transaction which is qualified to earn points, provided that the customer should not be a participant in any other promotional program for the cards.
Black and Silver Tier members can exchange the earned points to other loyalty programs such as Qatar Airways Privilege Club, Turkish Airlines Miles&Smiles and Habschi Chalhoub Group Muse Loyalty Programs. Black and Silver tier members can also purchase travel tickets, make hotel reservations and car rental via their Baitak points. There are available charity projects for Silver and Black tier members which can allow them to donate their points. In addition, Baitak Rewards members can redeem their points in participating merchant outlets and fuel their car in Oula gas stations.
The program is the outcome of several developments made on KFH cards including design, services, and advantages to encourage customers to further use the cards and benefit from the advantages namely security and easy usage. Cards have become a global language and a secure method in financial transactions, especially during travel. KFH has launched the products of “Oasis Club” credit card in collaboration with Kuwait Airways which includes “Oasis Club” MasterCard World Elite, which is allocated exclusively to private banking customers, and KFH “Oasis Club” MasterCard World which is allocated to Tammayoz and Ruwwad customers and qualified persons.
KFH has provided highly advanced payment methods locally and globally to customers e.g., digital wallet, smart watches and mobiles in collaboration with three global applications Apple Pay, Google Pay, Samsung Pay, Fitbit and Garmin which include Visa and MasterCard and working at points of sale compatible with NFC technology, smart phones and iPads operating on iOS and Android systems. Also, KFH has launched several campaigns to enhance the usage of credit cards, the last of which was the campaign “Your Card…. Your Dreams Gate” with KFH Visa Card which gives customers a unique and distinguished banking experience and several opportunities to win valuable prizes. The campaign offers 15 customers the opportunity to win their dream trip through three monthly draws during the campaign period. Also, KFH had launched a campaign earlier “Shop with KFH Mastercard” in collaboration with MasterCard Worldwide, Alshaya Group, Mabanee (The Avenues) and Waldorf Astoria Hotel. Each winner received a package to enjoy an experience in Avenues Mall. The package included one companion, accommodation for 2 nights in Waldorf Astoria Hotel, and Al Shaya Gift card with KD 5,000 credit to be used in Al Shaya stores.